Apr 7 2008
Transcard announces the launch of Transcard Green, a division that supports the development, education, and promotion of environmentally sensitive projects in the pre-paid space. As part of this initiative, Transcard will honor Earth Day 2008 by donating 100% of the transaction fees on April 22, 2008 to charities involved in preserving and restoring the Amazon Rain Forest.
Craig Fuller, CEO of Transcard stated, “Last month, Transcard announced the launch of Transcard Mobile, a text-based payroll stub that allows employees to receive their stubs electronically on a text-based mobile phone, eliminating the use of paper and waste in the process. We received overwhelming response and a number of inquires from organizations that not only want to utilize this green initiative, but requested for us to expand our green efforts.”
Among the initiatives, Transcard Green will:
- Expand the mobile and electronic payroll stubs that help to reduce the 220,000 trees that are destroyed by the production of payroll stubs that are thrown away and never opened
- Work with clients to establish a car-pool gasoline incentive program for their employees using a card
- Add mass-transit incentive programs to the Transcard payroll card product
- Provide marketing resources and investment in prepaid programs that have environmental friendly components
- Recruit and develop programs that support green initiatives
- Educate employers on the environmental advantages of electronic payroll-card programs over paper-based payroll programs
- Invest in technologies and systems that provide reduction in carbon emissions across all of the Transcard product offerings
- Incubate card programs which support green initiatives
“On Earth Day 2008, Transcard payroll card users can take comfort in knowing that all proceeds from their transactions will go toward supporting projects that preserve our Rain Forests. We encourage other payroll card providers to take similar actions, highlighting the environmental benefits of payroll cards. After all, what is good for the environment is also good for business,” Fuller concluded.