One company is leading the "Do as I say AND as I do" approach for
green initiatives on mobile. 211(me),
the personalized mobile mash-up company, is now donating the advertising inventory
on their paperless business cards exclusively to green causes.
"Our mobile green business cards already offered users the chance to
reduce printing costs and hassles while also helping the environment by
saving paper. Now, we are giving them the chance to do something even
more," said 211(me) CEO Robert DeFranco. "By promoting green causes
mobile through our product, we are giving our users an even greater sense
of purpose, just by doing something they do every day -- sharing their
business contact information."
The first three rotating ads feature groups concerned with carbon
offsets, oceanic environmental advocacy and promoting recycled paper goods.
211(me) is currently accepting requests from other green causes to be
considered for no-cost exposure in their ad space.
Traditional business card companies like Vista Print take in upwards of
26,000 orders per day. If one sleeve of cards weighs just one pound, the
minimal impact is 26,000 pounds of paper a day. That's 9,256,000 pounds a
year -- which is a very conservative estimate. By creating and sharing
digital cards at http://www.211me.com, business people are showing they
care about the environment and they understand they can make an impact with
some very small changes.
211(me) also provides customized cards for entire groups or companies
with their 211(me) Green Premium Service. Obtain more information about
this turn-key procedure to enhance your company's environmentally friendly
efforts, and to stand out from the competition, at http://www.211me.com.
211(me) -- 211(me) is the personalized mobile mash-up company that
allows anyone to put digital photos, messages, and links into their own
personalized look to share across mobile, email and the web. Its unique
mobile content system is available for use direct to consumers as well as
to web and mobile social networks. The 211(me) Green & Green Premium
products allow users to easily share business contact information with
important people while saving time, money and paper.