Oct 15 2012
Samsung Canada, The Brick and Global Electric Electronic Processing (GEEP) today challenged Edmonton to pitch in to help lose pesky, unwanted e-waste weight. Coinciding with national Waste Reduction Week, the Samsung Passion for E-Recycling Challenge (October 12-21) aims to safely and responsibly divert thousands of kilograms of electronic waste in Edmonton from landfill.
The more e-waste Edmonton residents collect, the greater the rewards: up to $50,000 in Samsung Hope for Children technology grants could be donated to Edmonton children.
"E-waste recycling is an important part of our global sustainability efforts and Samsung Hope for Children initiatives in Canada," said Andrew Barrett, VP Marketing for Samsung Canada. "Through the Samsung Passion for E-Recycling Challenge, the more e-waste Edmonton loses, the more Edmonton children gain - up to $50,000 in technology grants."
"Edmonton has been home to The Brick for over 40 years, and we're proud to support an initiative that will do so much good for the community," said Vi (Violet) Konkle, President and CEO of The Brick Group. "I believe the Samsung Passion for E-Recycling Challenge in Edmonton will help contribute to stronger, more sustainable Canadian communities."
Edmonton residents are urged to pitch in by simply dusting off those old electronics hiding in basements, garages and attics and bringing them to a participating Brick store location or local school.
If the participating Brick store locations each reach a collection target of 1 tonne (1,000 kg) of e-waste, four selected community organizations - from YMCA chapters to Boys and Girls Clubs - will share in $20,000 in Samsung Hope for Children technology grants. For each piece of e-waste dropped off, consumers will also receive a coupon for 10 percent off Samsung electronics at The Brick. Participating Brick store locations include:
- The Brick West Edmonton Mall - #1480, 8770 - 170 Street*
- The Brick Edmonton South Common - 1920 - 99 Street
- The Brick Edmonton North - Unit 101 - 12222 - 137 Avenue
- The Brick Leduc - 5216 50th Ave
From October 12-21, Edmonton residents can also experience an interactive Samsung e-waste display at West Edmonton Mall (near the Segway Space, Lower Level).
Passion for E-Recycling School Challenge
The Passion for E-Recycling School Challenge program (Oct. 12-21) was designed to help educate children about this issue and the solution. Almost 30 Edmonton schools will compete to collect the most electronic waste; the three schools that collect the most will share in $30,000 in technology grants, courtesy of Samsung Hope for Children.
Visit www.samsung.com/hopeforchildren for more information on the Samsung Passion for E-Recycling Challenge. Schools will also find free e-waste learning tools, videos and teaching modules available through the site.
Source: http://www.samsung.com/